Teeth are such a huge deal to me and looking after them. When I was a teen, I had horrendous teeth after years of damage caused by a dummy from being a small child. It’s through no fault of my own really, my Mam used to take the dummies off me, hide them, bin them but somehow even being a child I had my own stash somewhere. When my Mam would put be to bed as a baby, she said I’d go to bed without a one in but when she’d come up to check me I’d have one in! God knows why I loved them. Anyway, I was left with goofy teeth. Luckily I got a brace when I was 13/14 which transformed my teeth and made me have the perfect smile, now I always get them out *big smile!*
So, anyway teeth are a priority to me. Since the brace I’ve always kept them in good-ish health, using good toothpastes and mouthwashes, my Mam’s the same so we’re always trying new formulas to make our teeth the whitest they can be. We’ve been using Beverly Hills Formula for years and I’d probably go as far as to say the brand is the best budget teeth whitening toothpaste on the market these days. The brand has been around since the 90’s, constantly keeping on top of new trends and science in dental hygiene. I’ve been dying to try the latest products from the ‘Perfect White’ range launched a few years back but have always just stuck to the old range which I know I can count on. So, when I was asked to review the latest editions to the range which are the revolutionary Perfect White Black toothpaste and mouthwash which have been scientifically formulated with Activated Charcoal I couldn’t say no! Originally the range consisted of two products ‘Perfect White and Perfect White Sensitive’ which were released in 2012. Then in 2013 Perfect White was shortlisted for the prestigious MyFaceMyBody awards in the UK and received a Highly Commended Award in the Best Dental Hygiene Product category.
The charcoal trend has became more and more popular recently, I’ve read so many articles about what the benefits are and watched so many videos on Facebook of people using raw charcoal with their toothpaste so I was intrigued about what results I could achieve from using a formula with it already in.
Let’s start with the toothpaste…
Beverly Hills Formula states that the toothpaste delivers a professional teeth whitening result to help achieve that all important ‘Hollywood smile’ without the need for harsh abrasives and bleach. The key ingredient is the advanced activated charcoal which has been scientifically proved to be one of the most effective and safest teeth whitening ingredients. The activated charcoal also helps eliminate harmful bacteria which causes bad breath and neutralises remaining odours, not to mention its love of tannins which is in coffee, tea, wine, berries and spices which are common causes of staining on teeth. The charcoal helps remove this from the surface of your teeth without harming the enamel.
I was half expecting the toothpaste to have a powdery and unpleasant texture when I used it but I was wrong, it was exactly like any other toothpaste… minty and foam-y so do not be put off by the colour. There isn’t much I can say about the toothpaste because it was the same as any other paste and done the job accordingly.
I used the toothpaste with the Perfect White Black Mouthwash, the sister product shall we say. This mouthwash is the first of kind, the ‘shake to activate’ mouthwash has been scientifically formulated to get rid of bad breath. It kind of does a similar job to the toothpaste but just supports the ingredients as in removes tannins and the fact that hydrated silica and activated charcoal combined provides high performance and safe teeth whitening. It also prevents tartar build up so good for you smokers. The mouth wash was again very minty, just like any other mouthwash solution. Again, I was expecting weird texture or taste with it being black but I was proven wrong again, totally fine.
Results wise, I’ve been using the formula for 2 weeks now and I’m really impressed. I don’t drink much coffee but when I do I always feel like it’s left a coat on my teeth almost fury sensation so after using both products that’s virtually gone. My teeth are visibly whiter and my breath is fresher for longer, so all claims are true. In conclusion I will be buying more of this, I love it!
*This post contains PR samples.